© 2023 Creative Strategist
EAPL is a company that has been manufacturing high-quality electronic products for automation and industrial purposes since 1985. However, even though the company has been producing more than 100+ electronic products, their customers were only aware of their Electronic Timer machines. The company wanted to increase the visibility of their entire product range and reach potential customers who might not be aware of their offerings. Our team was hired to redesign the EAPL website to achieve these objectives.
The problem that EAPL faced was that their customers were only aware of their Electronic Timer machines. As a result, potential customers were unaware of their 120+ automation and electric products. The company needed to increase the visibility of their entire product range and reach out to new customers who might be interested in their offerings.
Solution
The new website design gave a fresh look to the brand and helped EAPL to compete with their competitors. The integrated seller network and brochure and product manual download section helped EAPL to connect with their customers. The redesign helped EAPL to achieve their objectives and improve their online presence.
Solution
We introduced a sidebar that appears in all the product pages. This sidebar highlights the entire product collection, which allows even a new user who lands on a specific product page to get a glimpse of the other products that EAPL has to offer.
This helped in solving the problem of product discovery and increased the visibility of the entire product range.
Electronic Timers
Programmable
Annunciators
Energy Meters