© 2023 Creative Strategist
Bridging the Gap Between Mundane and Masala
Hey there! I’m Ashfaq KP, a graphic designer from the beautiful coastal region of Kerala, India. With over five years of experience, I’ve had the opportunity to work across a range of industries, including tech, hospitality, and education. My journey has taken me from freelancing to working in agencies and startups, where I’ve honed my skills in branding, UI design, and visual storytelling.
In my free time, I love exploring local food, discovering hidden historical sites, and practicing traditional art forms. I’m passionate about creating designs that not only look great but also connect deeply with people. I’m always eager to learn and grow, and I’m excited about the possibility of bringing my creativity and experience to new challenges.
The comprehensive branding process typically spans a period of 3-4 weeks, encompassing the development of a basic design package. This package will include the core elements that constitute your brand’s identity, and it will find application across various platforms and materials.
Website
Signage
Presentation Templates
Business Cards
Stationery
Advertisements
Packaging
Step 1: Brand Discovery
This crucial phase delves deep into understanding your core identity, values, and target audience. We’ll explore your competitive landscape and your aspirations, allowing us to align your brand with your unique value proposition.
Step 2: Creative Board Finalization
We will provide you with a curated selection of design examples and mood boards. This step is pivotal in capturing the style and visual language that resonates with your brand essence before we embark on logo and design work.
Step 3: Logo Sketches and Design
During this stage, we will present you with initial logo sketches and develop three distinct logo concepts, each capturing a facet of your brand’s identity.
Step 4: Color and Typography Selection
With the logo in place, we’ll guide you in choosing the color palette and typography that best align with your brand’s personality and messaging.
Step 5: Stationery Design and Brand Guidelines
We will create designs for essential stationery items such as business cards and letterheads. Additionally, we’ll provide you with a set of brand guidelines, offering insights into the appropriate use of the logo and brand design across diverse applications.
Please note that the estimated times are subject to project complexity and client feedback. Open communication and your timely input are pivotal in ensuring that your new brand takes shape as envisioned. We’re committed to delivering a brand identity that resonates with your audience and sets your business apart in the market. If you have any questions or need further clarification on any aspect of the process, please don’t hesitate to reach out.
Logo Design
Graphic Design
Color
Typography
Stationary Design
Greetings! I bring a personal touch to design, tailoring user-friendly, visually striking interfaces. From wireframes to color palettes and typography, I align every element with your audience, geography, and business nature. Plus, I optimize images, illustrations, and animations for ideal file types and sizes. Let’s create your digital masterpiece with a warm and personal approach.
Our journey begins with a detailed consultation, where your vision aligns with our design process. Research, concept creation, and refinement follow, tailored to your project’s complexity. For less complex projects, we aim for a 2-week timeline. For more intricate endeavors, the timeline adapts accordingly to ensure a personalized and dedicated approach. Your valuable input remains integral to our creative process as we craft packaging that mirrors your brand’s essence. Let’s embark on this creative journey together!
Please note that the estimated times are subject to project complexity and client feedback. Open communication and your timely input are pivotal in ensuring that your new brand takes shape as envisioned. We’re committed to delivering a brand identity that resonates with your audience and sets your business apart in the market. If you have any questions or need further clarification on any aspect of the process, please don’t hesitate to reach out.
UI/UX
Visual Design
2D animation
Interaction
Our journey begins with a detailed consultation, where your vision aligns with our design process. Research, concept creation, and refinement follow, tailored to your project’s complexity. For less complex projects, we aim for a 2-week timeline. For more intricate endeavors, the timeline adapts accordingly to ensure a personalized and dedicated approach. Your valuable input remains integral to our creative process as we craft packaging that mirrors your brand’s essence. Let’s embark on this creative journey together!
Please note that the estimated times are subject to project complexity and client feedback. Open communication and your timely input are pivotal in ensuring that your new brand takes shape as envisioned. We’re committed to delivering a brand identity that resonates with your audience and sets your business apart in the market. If you have any questions or need further clarification on any aspect of the process, please don’t hesitate to reach out.
Packaging Design
Illustration
Graphic Design
Template
Hey there! Looking to elevate your online presence? I’m here to create a tailored, SEO-optimized WordPress website just for you. As a freelance service provider, my approach is all about the personal touch, and I’m dedicated to making your digital dreams come true.
Sitemap, Basic SEO, WordPress website, Web Design, Content, Images/illustrations
Please note that the estimated times are subject to project complexity and client feedback. Open communication and your timely input are pivotal in ensuring that your new brand takes shape as envisioned. We’re committed to delivering a brand identity that resonates with your audience and sets your business apart in the market. If you have any questions or need further clarification on any aspect of the process, please don’t hesitate to reach out.
Web Design
WordPress Designer
WordPress Developer
SEO Expert
Hear it from the folks who’ve seen my work up close and personal. They spill the beans on their experiences. No fluff, just the real deal.
mohammed riyas riyas k A wonderful option to sets wings to your dream's mohamed ijas We are truly grateful for the exceptional support provided by Mr. Ashfaq. He consistently surpasses our expectations by meeting our requirements with utmost dedication. His remarkable insight and understanding will undoubtedly propel our brand to new heights. Vidisha Sarawagi Got to know of his work through an ad agency. We got our product related brand collaterals designed through Ashfaq. The finesse and final delivery is absolutely astounding! And there is no room for error left! The one missing aspect is timeline and promptness. But for professional and creative work, he is your definite bet! Brand Collaterals Design work Logo lashif m AShfaq is a remarkable web designer and brand creator who exceeded my expectations in every way. Their deep understanding of my business needs and objectives resulted in a website that perfectly represented my brand. With their attention to detail and technical expertise, they crafted a user-friendly interface and optimized performance. AShfaq's skills as a brand creator were evident in the impactful logo they designed, capturing my brand's essence. Their professionalism and creativity make them the ideal choice for web design and brand development services. ujwal vp Hi Ashfaq,honestly telling you are the best Hope to work with you in more projects in future 🙌 Jibin Dev I was helped extensively by Ashfaq with all the graphics for my company and he does his best to understand my visions and deliver what is required. Anurudh Aravind I can't speak highly enough of Ashfaq and his amazing design skills! He worked on a project for me and his work was truly exceptional. Not only is he a talented designer, but he's also a pleasure to work with - very friendly, communicative, and always willing to go the extra mile. AJITH M I had the pleasure of working with Ashfaq, a fantastic graphic designer who delivered amazing work. He was able to capture our brand's aesthetic perfectly and did it in record time. I would definitely recommend Ashfaq to anyone who needs top-quality design work done quickly. Thanks for everything, Ashfaq! DEEPAK KALLINGAL3709 Ashfaq is a design genius! He helped me with a project for my company and his work was breathtaking. He's incredibly fast, efficient, and has a great eye for detail. I really enjoyed working with him..Google rating score: 4.9 of 5, based on 14 reviews,showing our latest reviews